Die Internet-Ökonomie: Strategien für die digitale by Axel Zerdick, Klaus Schrape, Alexander Artope, Klaus

By Axel Zerdick, Klaus Schrape, Alexander Artope, Klaus Goldhammer, Dominik K. Heger, Ulrich T. Lange, Eckart Vierkant, Esteban Lopez-Escobar, Roger Silverstone

"Die Internet-Ökonomie" ist das Standardwerk für Praxis und Wissenschaft im digitalen Zeitalter. Die dritte Auflage wurde in wesentlichen Teilen überarbeitet und mit neuen Kapiteln versehen, um die aktuellen Entwicklungen des dynamischen Marktes in die examine aufzunehmen. Neben den wichtigsten ökonomischen Zusammenhängen des web werden zentrale Strategien für supervisor vorgestellt: Wie verändert sich der Wettbewerb in einer vernetzten Wirtschaft? Welche Produkt-, Preis- und Kommunikationsstrategien versprechen Erfolg? ECC: Der eu communique Council (ECC) ist eine Gruppe unabhängiger Wissenschaftler aus Europa und den united states. Ziel des ECC ist, eine Brücke zwischen Wissenschaft und Industrie zu schlagen. Der ECC macht den aktuellen wissenschaftlichen Erkenntnisstand nutzbar - für Praktiker und Visionäre der Kommunikationsindustrie sowie für Gestalter der Medienpolitik. Die ECC-Reports konzentrieren sich auf Schlüsselentwicklungen in den Bereichen Medien, Telekommunikation und Informationstechnologie.

Show description

Continue reading "Die Internet-Ökonomie: Strategien für die digitale by Axel Zerdick, Klaus Schrape, Alexander Artope, Klaus"

Communication Systems 4th Edition by Simon Haykin

By Simon Haykin

This best-selling, easy-to-read, verbal exchange platforms textual content has been generally revised to incorporate the main exhaustive remedy of electronic communications in an undergraduate point textual content. as well as being the main updated communications textual content to be had, Simon Haykin has further MATLAB computing device experiments.

Show description

Continue reading "Communication Systems 4th Edition by Simon Haykin"

Communication Theory. Eastern and Western Perspectives by Author Unknown, D. Lawrence Kincaid

By Author Unknown, D. Lawrence Kincaid

Conversation concept: jap and Western views makes a speciality of the techniques, methodologies, rules, and methods inquisitive about conversation thought. the choice first elaborates on Asian views on conversation idea; chinese language philosophy and modern human communique conception; verbal exchange in chinese language narrative; and modern chinese language philosophy and political communique. Discussions specialize in the constitution and serve as of China's political verbal exchange procedure; philosophical ideas of chinese language communism; embodiment of cause in adventure; and dialectic finishing touch of relative polarities. The textual content then examines Korean philosophy and conversation, perform of Uye-Ri in interpersonal relationships, and the lessons of Yi Yulgok. The ebook examines the double-swing version of intercultural conversation among the East and the West; interpersonal cognition, message ambitions, and association of communique; and the convergence idea of communique, self-organization, and cultural evolution. The e-book additionally ponders at the perform of Antyodaya in agricultural extension conversation in India and verbal exchange inside of jap enterprise agencies. the choice is a worthy reference for researchers drawn to the japanese and Western views of communique concept.

Show description

Continue reading "Communication Theory. Eastern and Western Perspectives by Author Unknown, D. Lawrence Kincaid"

Future Information Communication Technology and by Seong-Real Lee (auth.), Hoe-Kyung Jung, Jung Tae Kim, Tony

By Seong-Real Lee (auth.), Hoe-Kyung Jung, Jung Tae Kim, Tony Sahama, Chung-Huang Yang (eds.)

These complaints are according to the 2013 foreign convention on destiny info & conversation Engineering (ICFICE 2013), as a way to be held at Shenyang in China from June 24-26, 2013. The convention is open to world wide, and participation from Asia-Pacific zone is especially inspired. the focal point of this convention is on all technical features of electronics, info, and communications

ICFICE-13 will provide a chance for educational and pros to debate the most recent concerns and development within the quarter of FICE. additionally, the convention will post top of the range papers that are heavily on the topic of many of the theories and useful functions in FICE. in addition, we predict that the convention and its courses should be a set off for additional comparable study and expertise advancements during this very important topic.

Show description

Continue reading "Future Information Communication Technology and by Seong-Real Lee (auth.), Hoe-Kyung Jung, Jung Tae Kim, Tony"

Serendipities by Umberto Eco

By Umberto Eco

Best-selling writer Umberto Eco´s most recent paintings unlocks the riddles of historical past in an exploration of the "linguistics of the lunatic," tales advised by way of students, scientists, poets, enthusiasts, and traditional humans in an effort to make experience of the area. Exploring the "Force of the False," Eco uncovers layers of error that experience formed human heritage, resembling Columbus´s assumption that the realm was once a lot smaller than it's, major him to search out a brief path to the East through the West and therefore happily "discovering" the United States. The fictions that grew up round the cults of the Rosicrucians and Knights Templar have been the results of a letter from a mysterious "Prester John" -undoubtedly a hoax -that supplied fertile flooring for a sequence of delusions and conspiracy theories according to non secular, ethnic, and racial prejudices. whereas a few fake stories produce new wisdom (like Columbus´s discovery of the United States) and others create not anything yet horror and disgrace (the Rosicrucian tale wound up fueling ecu anti-Semitism) they're all powerfully persuasive. In a cautious unraveling of the magnificent and the fake, Eco exhibits us how serendipities -unanticipated truths -often spring from wrong principles. From Leibniz´s trust that the I Ching illustrated the rules of calculus to Marco Polo´s mistaking a rhinoceros for a unicorn, Eco excursions the labyrinth of highbrow heritage, illuminating the ways that we undertaking the standard onto the unusual. Eco uncovers a wealthy heritage of linguistic undertaking -much of it ill-conceived -that sought to "heal the wound of Babel." in the course of the heart a while and the Renaissance, Greek, Hebrew, chinese language, and Egyptian have been alternately proclaimed because the first language that God gave to Adam, whereas -in conserving with the colonial weather of the time -the complicated language of the Amerindians in Mexico was once seen as crude and diabolical. In remaining, Eco considers the faulty thought of linguistic perfection and shrewdly observes that the risks we are facing lie no longer within the principles we use to interpret different cultures yet in our insistence on making those principles absolute. With the startling mix of erudition and wit, bewildering anecdotes and scholarly rigor which are Eco´s hallmarks, is bound to entertain and enlighten any reader with a keenness for the curious historical past of languages and ideas.

Show description

Continue reading "Serendipities by Umberto Eco"

Camgirls: celebrity and community in the age of social by Theresa M. Senft

By Theresa M. Senft

This publication is a serious and ethnographic research of camgirls: ladies who broadcast themselves over the net for most people whereas attempting to domesticate a degree of superstar within the approach. The book’s over-arching query is, «What does it suggest for feminists to talk about the non-public as political in a networked society that encourages ladies to ‘represent’ via confession, star, and sexual demonstrate, yet punishes an excessive amount of visibility with conservative censure and backlash?» The narrative follows that of the camgirl phenomenon, starting with the earliest experiments in own homecamming and finishing with the most recent sorts of id and neighborhood being articulated via social networking websites like stay magazine, YouTube, MySpace, and fb. it's grounded in interviews, functionality research of occasions transpiring among camgirls and their audience, and the author’s personal reports as an ersatz camgirl whereas accomplishing the learn.

Show description

Continue reading "Camgirls: celebrity and community in the age of social by Theresa M. Senft"

Narratives, Health, and Healing: Communication Theory, by Lynn M. Harter, Phyllis M. Japp, Christina S. Beck

By Lynn M. Harter, Phyllis M. Japp, Christina S. Beck

This certain assortment explores using narratives within the social building of wellbeing and disorder. Narratives, well-being, and Healing emphasizes what the method of narrating accomplishes--how it serves within the health and wellbeing conversation technique the place humans outline themselves and current their social and relational identities. equipped into 4 components, the chapters incorporated right here study healthiness narratives in interpersonal relationships, companies, and public fora. The editors offer an intensive creation to weave jointly a few of the threads within the quantity, spotlight the process and contribution of every bankruptcy, and produce to the leading edge the more and more very important position of narrative in overall healthiness communication.

This quantity bargains very important insights at the function of narrative in speaking approximately wellbeing and fitness, and it'll be of serious curiosity to students and graduate scholars in overall healthiness verbal exchange, health and wellbeing psychology, and public wellbeing and fitness. it's also suitable to clinical, nursing, and allied well-being readers.

Show description

Continue reading "Narratives, Health, and Healing: Communication Theory, by Lynn M. Harter, Phyllis M. Japp, Christina S. Beck"